About us
Transforming User Insights Into Digital Excellence
Colab is a UX research lab committed to bridging organizational goals and user expectations based in Riyadh. Using eye-tracking, biometrics, accessibility audits, and AI-powered analysis, we turn raw behavioral data into actionable design direction for government entities, banks, healthcare providers, and fast-growing e-commerce brands. Our multidisciplinary team works closely with clients to eliminate friction, boost conversions, and deliver inclusive digital experiences that align with Vision 2030.
Evidence-driven research that empower your decisions to elevate your digital products.
Colab story
From Vision to Region-Leading UX Research Lab
Founded by UX leaders and strategists who saw a regional gap in rigorous, data-backed research, Colab began as a single-room prototype lab and has grown into Saudi Arabia's premier UX innovation center. Along the way, we added advanced eye-tracking, biometric analysis, and an AI-driven insights repository, allowing clients to move from questions to confident decisions faster than ever. Today, our work shapes high-impact digital services across finance, government, and healthcare throughout the GCC.
Jan-2010
Create Team
Trade stocks of the biggest names in the international stock market
July-2016
Company lounge
Sep-2020
Open 10 branch
Aug-2024
Billionaire company
Our team
Experts Behind Every Insight
Certified researchers, data scientists, and accessibility specialists collaborate seamlessly to translate behavioral evidence into confident, stakeholder-approved product decisions.
Saleh AlNahdi
Research Consultant
Joud Almuhawwis
Research Consultant
Sarah Almusallam
Research Consultant
